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Naomi Williams |
WEB SITE MAINTENANCE
For your Website to be a success you must maintain it.
If you expect visitors to return, you must provide them with
fresh content to keep your site up to date.
Some sites are not intended to be visited frequently,
so they can remain unchanged for some time. If yours is one
of them, don't put a date on the site, and don't put anything
there that can get obviously out of date for example: pointers
to upcoming events.
"We can create
the best cost effective website maintenance solution
for you and your needs" |
Most sites are looking for repeat visitors,
or need to include information that does become dated, so they
need to be changed more often. To attract repeat visitors, you
need to have something new to offer at regular -- and relatively
short -- intervals.
Why you need to maintain your website
Having a Website can mean your job is never done.
The internet is an ever changing market place and to ensure
your continued success your site must change with it. Maintenance
of a Website is performed for the following reasons.
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To enhance and / or improve the content
& layout. |
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To update or add additional information. |
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To respond or add visitor's comments / recommendations.
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For Search Engine ranking popularity |
Keeping a Website current isn't a gimmick.
If your site is not updated regularly, visitors will
not bother to return. If you don't occasionally offer new information
or resources, you're not giving visitors any reason to return.
No matter how well publicised your site is, if you don't maintain
it, it will decline in popularity.
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Keep it simple. Creating new and complicated
web pages, will only mean more work for you. |
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Be reliable, If you promise monthly updates, make sure
you live up to your word. Do not offer anything that you
can not deliver. |
So where do you start?
Take a look at your website, view it as your customers
would see it. Are there any outdated products, events
or programs? Do you now offer new services that aren't listed
or list old ones you no longer provide? Have you renovated and
your website's still showing old photos?
Is the design and layout a bit dated and could do with some
sprucing up?
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Bendigo
Airport Service came to see us about getting their
website updated, as you can see with a little spruce up,
what the difference can make. We also ran a search
engine Optimisation on the site to help with being
better found through the various search engines. |
If you think we can help
contact us with your ideas
and changes
...bring your website back to date. |
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